“Pay-per-click (PPC) is now stronger than ever, and organic listings are getting weaker.”
“By promoting content through SEM, you can follow customers along their journey to purchase and finesse the conversion.”
Kevin Chow, Director of SEO and Paid
MAKE PPC YOUR NEW BFF
Promoting your content extends your reach, increases engagement, builds your link profile and establishes authority with search engines. Our PPC management services, guided by content strategy and relevant data, promotes your digital assets by leveraging our comprehensive list of tools, platforms and media channels. A lot of big words, right? It comes down to this: we get your story in front of the right people at the right time — all while driving action.
Listen, research, analyze, optimize
All those things we said about great content, about understanding your customer and about observing the market become essential for successful SEM. We start with keywords, of course — but we don’t stop there. We use market research and social listening to create compelling ad experiences, complete with audience-specific messages and on-brand creative.
Engaging in paid promotion means:
- Increased ROI
- More quality traffic
- Increased conversions, leads and sales
- Real measurable results and ROI
- Reports you’ll be happy to see in your inbox — and proud to share with your boss