“Email marketing is a product launch’s best friend.”
“The secret to email is to treat it like a two-way conversation — let their reactions (or lack thereof) tell you how to respond.”
Abby Smith, Director of Marketing and CRM
OPT-IN TO EMAIL MARKETING SUCCESS
Have an existing email service provider (ESP) you love? We can work with that. Need a new marketing automation solution? We can help with that, too. Either way, we’re focused on the metrics that matter to you — click-through rates, open rates, the works — and the messages that resonate with your customers.
Grow your list with the right contacts
How are you growing your email list? Do you have “lead magnets,” something to incentivize people to provide their email address? We explore what you’re doing today, so we can make email marketing plans for tomorrow — be it gated offers, content, contests or referral programs.
Every email is a test
Each customer interaction tells you something about them and how they see your business — so take the time to listen! We subscribe to the philosophy that (as long as the list is big enough) we should always test. And we’re not selfish with the results — we’ll share our learnings with other channels to increase their effectiveness, too.
Tap into our email marketing services, such as:
- ESP review and setup
- Lead magnet audit
- Email segmentation
- Email messaging strategy
- Email copywriting
- Custom email design & coding
- Email automation
- Nurture campaigns & drip campaigns
- Movable Ink & Liveclicker strategy and implementation
- Email testing
- Email marketing reports
Content Strategy & Content Marketing
Does it matter what you say if no one’s listening? Understanding your buyer and their journey allows you to create rich, valuable content that resonates with them on their terms, where and when it matters.
Show up in search! Rise to the top of the results page with top-quality website optimization. Let us help you find the convergence of search algorithms and human intent. Keywords are only the beginning.
Nurturing and growing customer relationships is key to driving revenue. Our CRM services make sure you get the most out of your software investments to get to know new customers — and keep them coming back for more.
Can you be trusted? Building domain authority is a crucial step in getting search engines and customers to find your website. Our approach to link building creates a valuable network of connections that drive you up the results page.
Everyone’s on social media, but not everyone does it the same. We’ll help you find your customers and develop social media marketing that makes them want to smash that “like” button.
Data science, business intelligence, marketing analytics. A lot of big words that lead to the same outcome — measuring past performance, planning for future successes and predicting the best of both.