Marketing Firm Achieves Honor Out of 263 Companies
(Mesa, Ariz. June 1, 2020) — Mesa, Ariz.-based digital marketing company Digital Current announces its ranking in the Top 20 Content Marketing Firms in Phoenix for 2020 by Expertise.com. Expertise, which ranks highly skilled professionals, evaluated 263 content marketing firms throughout the state to make its selection. Expertise scored Phoenix content marketers on more than 25 variables across 5 categories to narrow down its top 20 list.
“We’re honored to join this list of respected Phoenix content marketers who help their clients drive conversions through innovative content strategy,” says Digital Current CEO Eleni Ireland. “Content marketing is one of the main pillars for Digital Current services alongside SEO, link building, PPC and conversion optimization. In 2019, we worked with clients throughout the world to help them achieve their content goals. We look forward to exceeding objectives in 2020 and beyond.”
When curating the top 20 list, Expertise uses the following selection criteria:
- Reputation: A history of delighted customers and outstanding service
- Credibility: Building customer confidence with licensing, accreditations and awards
- Experience: Masters of their craft, based on years of practical experience and education
- Availability: Consistently approachable and responsive, so customers never feel ignored
- Professionalism: Providing service with honesty, reliability and respect
The Expertise team analyzes only publicly available data before verifying contact and license information. The top 20 selections were hand-picked by the Expertise team, who conducted a manual review to verify selections.
Digital Current is highlighted among the honorees as a full-service firm that provides strategic content services including:
- Web copy
- Content mapping
- Blog/article content
- Editorial calendars
- Content development strategy
- Messaging guidelines
- Content audits
- Content channel distribution
- Content integration
- Custom imagery & design
- Print collateral
- Press releases
- Email copy
- Custom landing pages
In addition to content-focused services, Digital Current also provides digital marketing services including SEO, CRM, email campaigns, SEM/PPC, design and creative, business intelligence, UX and link building. The firm’s full-service offerings make Digital Current a trusted partner for numerous Fortune 500 firms and midsize businesses around the globe.
“Like any service we offer, our content marketing is driven by our core values,” says Digital Current’s director of accounts and strategy Abby Smith. “Our focus on teamwork, curiosity, integrity and impact influences our work and consistently delivers effective results. We don’t view the businesses we work for as customers — we provide them with a dedicated partnership.”
A great example of Digital Current’s content marketing success is with a major home warranty provider. Digital Current’s content strategy increased the client’s blog traffic by 25%, raised entrances to the domain by 26% and saw an average time on page of 4 minutes and 58 seconds. The strategy resulted in a significant increase in brand awareness, engagement and audience expansion.
Digital Current works with clients to understand brand goals and customer needs to create actionable, measurable content that generates trust, builds authority and creates conversions.
“Content marketing is one of the most effective forms of marketing today because the competition for consumer attention has increased significantly, while a consumer’s tolerance for disruptive messaging has diminished,” says Matt Esaena, Digital Current’s supervisor of content development and marketing.
Get more information on Digital Current’s content strategy and content marketing services at https://www.digitalcurrent.com/services/content-strategy-content-marketing/. Digital Current can also be reached at (480) 223-1170 or by contacting the firm online.
About Digital Current
Digital Current was founded in 2003 in Mesa, Ariz., as a full-service SEO agency. Since its inception, Digital Current has worked with hundreds of clients in North America, Europe and Asia, providing digital marketing services including content marketing, link building, conversion rate optimization and pay-per-click advertising. Digital Current provides an integrated approach to help mid-sized businesses and enterprises exceed their marketing goals and achieve remarkable results.