This Week in Digital Marketing: Top 2016 Marketing Campaigns So Far, Perfect Domain Name Selection, & More

This Week in Digital Marketing: Top 2016 Marketing Campaigns So Far, Perfect Domain Name Selection, & More Featured Image

From SEO to content marketing to social media, here are the digital marketing insights that turned our heads this week, including a look at the best marketing campaigns so far for 2016 and how to select the perfect domain name.

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SEO

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Content Marketing

Influencer Marketing

  • What is performance-based pricing, and how will it affect agencies, influencers, and businesses? Lucinda Southern (@Lucy28Southern) discusses how in the future, influencers will have to deliver results before they can collect cash.
  • Are you paying your influencers too much for not enough in measurable returns? Francis Trapp (@samson10785) discusses the rising cost of influencer marketing.
  • Influencer marketing can deliver great results, but it can be tough to get your company’s decision-makers on board. Todd Cameron (@redfoxstrategy) has some tips for winning them over.
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Conversion Optimization

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Social Media

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…And a Little Something Extra

Are you seeing more and more live videos on Facebook and other channels? Curious about how live streaming could benefit your brand? Check out this Livestreaming 101 guide from David Koji (@TheRealDaveKoji).

At Digital Current, we gather up the web’s best marketing content so you don’t have to! Check back next week for our roundup of the latest digital media marketing stories, and subscribe to our newsletter.

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